2x2 matrix for prioritizing initiatives.

Make two separate assessments of each initiative:

• How much value will the initiative deliver?
  Scored: High Value / Low Value

• How much effort will the implementation require?
  Scored: High Complexity / Low Complexity

Results:

• High Value + Low Complexity → Quick Wins.

• High Value + High Complexity → Big Bets.

• Low Value + Low Complexity → Maybes.

• Low Value + High Complexity → Time Sinks.